Amazon
Redesigning Amazon's shopping experience around clearer navigation and a lighter interface.
Client:
Amazon
Category:
UI Design, UX Design, Art Direction
My Role:
UI Design, UX Design, Art Direction, Creative Direction
A UX/UI redesign aimed at making Amazon’s dense interface clearer, faster and easier to navigate. The project restructures key digital touchpoints to create a more intuitive and efficient shopping experience.
Website Redesign
Key e-commerce interface screens focused on clearer navigation, hierarchy and a more intuitive shopping journey.
Interface Animation
Interaction prototype of the redesigned interface.
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